Britain's Domino's Pizza Group reported a nearly 4% increase in annual core profit on Tuesday, driven by higher orders fueled by discount promotions.

For the 52 weeks ending December 29, 2024, the pizza chain recorded an underlying EBITDA of £143.4 million ($185.07 million), up from £138.1 million in the previous 53-week period ending December 31, 2023.

As part of its long-term growth strategy, Domino’s has been expanding its store network and enhancing its digital platform, aiming to achieve £2 billion in sales across more than 1,600 stores by 2028.

Looking ahead, the company expects its underlying EBITDA for 2025 to align with current market forecasts.

Additionally, Domino’s announced a leadership change, appointing Ian Bull as its new Chair, succeeding Matt Shattock. Photo by Basher Eyre, Wikimedia commons.