· Customers can recycle their cards and wrapping paper until 13th January
· Initiative has grown and is part of the retailer’s partnership with Forest Stewardship Council®
· Recycling drive helps FSC® protect world’s forests
· 50% of Brits recycle Christmas cards or wrapping paper after the holidays
A local supermarket is encouraging residents to recycle their old Christmas cards and wrapping paper at Sainsbury’s Nine Elms Temp Store, and make a positive impact to the environment.
Customers have until Tuesday January 13th to bring in any of their old Christmas cards and wrapping paper to the collection box situated at the front of the store. The recycling drive is part of the retailer’s partnership with the Forest Stewardship Council (FSC) UK.
The collected cards will be recycled by Sainsbury’s and it will make a donation to FSC UK in the New Year based on the volume of cards collected in its stores. Last year it donated over £9,000 to help the FSC with its work to promote responsible management of the world’s forests.
Collection boxes are available in now in over 880 supermarkets and convenience stores throughout the country.
Sainsbury’s Nine Elms Temp Store Manager Andy Robins said: “We had a really good response from our customers last year and with their help, we’re hoping to make an even bigger contribution this time. It’s a great way to continue that goodwill feeling and ensure your cards are put to positive use, which is all part of our No Waste to Landfill commitment”.
Rosie Teasdale, Deputy Director, FSC UK added: “Sainsbury’s Nine Elms Temp Store donation provides essential support for our education and awareness-raising work, helping us to support people in the UK protect the world’s forests. Recycling paper results in less waste going to landfill, it reduces the pressure on forests, and it’s helping to give future generations the gift of healthy forests.”
Additionally, all ‘paper’ wrapping paper can also be placed in the Christmas card recycling collection boxes to support this activity. Sainsbury’s sells over five million rolls of wrapping paper each year - that’s enough to stretch from London to Auckland.